Privacy Policy

Effective Date: July 18, 2026

This Privacy Policy explains how QuitPouch ("QuitPouch," "we," "us," or "our") collects, uses, shares, and protects information when you use our website (quitpouch.app), our mobile applications on iOS and Android, and related services (collectively, the "Service").

By using the Service, you agree to the collection and use of information as described in this policy.

1. Information We Collect

Information You Provide Directly

• Email address, when you sign up for early access, updates, or a subscription
• Usage data you log in the app, such as nicotine pouch consumption entries, timestamps, and self-set limits or goals
• Any information you submit through forms on our website or in-app, including support requests

Information Collected Automatically

• Device information (device type, operating system, unique device identifiers)
• App usage and interaction data (features used, screens viewed, time spent in app)
• Website usage data, including pages visited, buttons clicked, form interactions, and referral source
• Approximate location derived from IP address
• Session recordings and heatmap data on our website (see "Analytics, Advertising, and Session Recording" below)

Information from Third Parties

• If you subscribe through the Apple App Store or Google Play Store, we receive limited transaction information from Apple or Google (such as subscription status and renewal dates) but we do not receive your full payment card details, which are handled entirely by Apple or Google.

2. How We Use Information

We use the information we collect to:

• Provide, operate, and maintain the Service
• Track your self-reported nicotine pouch usage and display your personal progress and trends
• Process subscription payments and manage your account
• Communicate with you about your account, updates, or offers you've opted into
• Understand how visitors use our website and app so we can improve the product
• Measure the performance of our advertising campaigns
• Detect, prevent, and address technical issues, fraud, or abuse

We do not sell your personal information to third parties.

3. Analytics, Advertising, and Session Recording

We use the following third-party tools to understand how people use our website and app, and to measure advertising performance:

• Google Analytics (GA4), to understand site and app usage patterns
• Google Tag Manager, to manage the deployment of the tracking tools listed here
• Meta Pixel, to measure the effectiveness of our advertising on Meta platforms (Facebook and Instagram) and to help us reach people likely to be interested in the Service. This may involve sharing limited, hashed information (such as a hashed email address) with Meta for ad matching and measurement purposes.
• Microsoft Clarity, which records anonymized website sessions and generates heatmaps so we can see how visitors interact with our pages

These tools may use cookies, pixels, or similar technologies. You can control cookies through your browser settings, and you can opt out of personalized advertising through your device settings or through industry opt-out tools such as the Digital Advertising Alliance or Meta's ad preferences.

4. How We Share Information

We may share information with:

• Service providers who perform functions on our behalf, such as hosting, analytics, customer support, and payment processing
• Apple and Google, in connection with app distribution and subscription billing through their platforms
• Advertising partners (such as Meta), in aggregate or hashed form, to measure and improve ad performance
• Law enforcement or regulators, if required by law, legal process, or to protect the rights, property, or safety of QuitPouch, our users, or others
• A successor entity, in the event of a merger, acquisition, or sale of assets

We do not share your individual nicotine usage logs with advertisers or data brokers.

5. Data Retention

We retain your information for as long as your account is active or as needed to provide the Service. If you delete your account, we will delete or anonymize your personal data within a reasonable period, except where we are required to retain it for legal, tax, or fraud-prevention purposes.

6. Data Security

We use reasonable administrative, technical, and physical safeguards designed to protect your information. However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security.

7. Your Rights and Choices

Depending on where you live, you may have the right to:

• Access the personal information we hold about you
• Request correction of inaccurate information
• Request deletion of your information
• Opt out of certain data sharing, including for advertising purposes
• Withdraw consent to marketing emails at any time by using the unsubscribe link in any email

To exercise these rights, contact us at quitpouch@gmail.com.

If you are a California resident, you may have additional rights under the California Consumer Privacy Act (CCPA). If you are located in the European Economic Area or UK, you may have additional rights under the GDPR. We will honor applicable requests consistent with these laws.

8. Children's Privacy

QuitPouch is not intended for use by anyone under the age of 18, given its association with nicotine products. We do not knowingly collect personal information from children. If we learn that we have collected information from a child under 18, we will delete it.

9. International Users

If you access the Service from outside the United States, your information may be transferred to and processed in the United States, where our servers and service providers are located.

10. Changes to This Policy

We may update this Privacy Policy from time to time. If we make material changes, we will notify you by updating the "Effective Date" above or through other reasonable means. Continued use of the Service after changes take effect constitutes acceptance of the updated policy.

11. Contact Us

If you have questions about this Privacy Policy, contact us at:

QuitPouch
quitpouch@gmail.com